Publisher / Editor
Nutrition Review is produced by Jim English, a widely published nutritional-science and alternative health writer. Over the last 20 years, Jim has earned a reputation for crafting solid, well-researched articles and books covering nutritional supplements with a special emphasis on potential therapeutic roles for preventing illness and enhancing health.
In 1991 Jim founded Smart Products, a pioneering supplement company that introduced the concept of enhanced nutraceutical beverages that became known as "Smart Drinks." Designed to boost energy, enhance mental focus and improve general health, beverages with names such as Orbit Juice, Ginkgo A-Go-Go and Quantum Punch rapidly spread from
San Francisco to Los Angeles, New York, Europe and beyond.
On January 17, 1992, Jim appeared on Nightline with guest host Barbara Walters to address a number of topics, including smart drugs, energy drinks, and cognitive-enhancing supplements such as ginkgo biloba.
The response to Jim's appearance on Nightline led to back-to-back appearances on NBC's A Closer Look, The Nightly News with Tom Brokaw, CNN, Larry King, and a rash of articles and interviews in Discover Magazine, Kiplinger's Personal Finance, The Morning Call, The Chicago Tribune, USA Today, The New York Times, The Wall Street Journal, Newsweek, and Time Magazine.
Back to Basics
In 1993 Smart Products changed its name to Smart Basics to reflect its evolution as a leading distributor of advanced nutraceuticals, supplements and herbs. Smart Basics became one of the first companies to introduce a number of advanced supplements previously only available in Europe, including DHEA, melatonin and pregnenolone.
In addition to changing the name of the company Jim also launched a new monthly newsletter dedicated to covering the latest developments in nutritional science. Along with fully referenced articles on nutrition, Smart Basics News presented interviews with leading antiaging and alternative health experts, such as Durk Pearson and Sandy Shaw, and Ward Dean, MD.
Nutrition on the Internet
In 1995 Jim began work on creating SmartBasics.com, one of the first internet-based nutritional web sites. Working with a simple text editor (years before html editors were available), over the next 2 years Jim posted over 1,700 pages of product information, review articles and interviews. One of the outstanding features of the site was its extensive collection of nutritional glossaries. By 1997 the company had garnered numerous awards and was ranked as a top web destination for reliable information on nutritional supplements and alternative health issues.
Vitamin Research Products
In 1994, at the height of the dot com bubble Jim sold Smart Basics and became the editor of Focus on Health, published by Allergy Research Group. Shortly thereafter Jim accepted the position of Senior Editor of Vitamin Research News. Working closely with renowned antiaging pioneer, Ward Dean, MD, over the next six years Jim researched, wrote and edited hundreds of articles and columns on nutrition, anti-aging science and alternative medicine.
During this period Jim also collaborated with Hyla Cass, MD, co-authoring "A Users Guide to Ginkgo Biloba" and "A Users Guide to Vitamin C" (Basic Health Publications, 2002). Jim also edited Dr. Cass's recent international bestseller, "Natural Highs: Supplements, Nutrition, and Mind-Body Techniques to Help You Feel Good All the Time" (Penguin Putnam, 2002).
Tango Advanced Nutrition
In 2004 Jim launched a new company with renowned nutritional expert and licensed herbalist, John Steinke, L.Ac. The new venture, Tango Advanced Nutrition, was created specifically to introduce a number of advanced "essence herb" formulas previously unavailable to Western consumers. Based on traditional Chinese herbal knowledge, essence herb formulas strengthen the body and restore balance to offset physical declines commonly associated with aging